Walton Isaacson Named Spalding AOR

Building on its purpose to foster a genuine passion for sports, Spalding has named Walton Isaacson agency of record following a competitive pitch. Spalding, the world’s leading basketball equipment provider, is looking to establish a global messaging platform that will serve as a foundation on which to build communications across multiple channels. “Walton Isaacson separated themselves from the competition by […]

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Lori Dicker Named SVP, Digital and Social

Lori Dicker has joined Walton Isaacson as SVP, Digital and Social, effective immediately. In her new position, Dicker will leverage her vast experience in digital and social to deliver compelling and innovative brand engagement solutions across multiple platforms. Dicker, who has over 15 years of experience leading strategic digital and social media programs with an extensive background in brand marketing, […]

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As More Marketers ‘Go Rainbow,’ Is a Boom in LGBT Specialty Shops on the Horizon?

Ogilvy & Mather’s decision in June to launch a dedicated LGBT practice, Ogilvy Pride, signals that agencies and advertisers are stepping up efforts to more effectively reach a community whose global spending power is estimated at $3.7 trillion—and as high as $885 billion in the U.S. alone. “The sheer number of brands willing to ‘go rainbow’ in the wake of […]

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The HollyWood Times: Walton Isaacson Treats Their Customers “Like a Guest In Our Home”

Walton Isaacson lives by a motto that encapsulates their philosophy for reaching the multicultural market place and secured them an unprecedented 5th win out of the six years the SOTY (Supplier of the Year) award was given by the Southern California Minority Business Development Council.  Walton Isaacson is an independently held, minority owned, full-service advertising and marketing agency. Aaron Walton, […]

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Juan Bonilla Appointed As Senior VP of Business Development

Juan Bonilla was named to the new position of Senior VP of Business Development, effective immediately. Bonilla joins Walton Isaacson from GlobalHue where he was EVP, Group Account Director on Verizon Wireless, United Airlines, Autozone, Coca-Cola and US Bank while leading global new business development. At Walton Isaacson Bonilla reports to founding partners Aaron Walton and Cory Isaacson. Bonilla, whose experience extends across the […]

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Alice Rivera Appointed As Vice President, Hispanic Marketing

Walton Isaacson, an independently held, minority owned, full-service advertising and marketing agency, has bolstered its strong multicultural client offerings with the addition of Alice Rivera as Vice president, Hispanic Marketing. In her new position, Rivera reports to Walton Isaacson partners and co-founders Aaron Walton and Cory Isaacson.Rivera takes on the role previously held by Rochelle Newman-Carrasco, who has led WI’s […]

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Last year renowned Kentucky whiskey maker Knob Creek started a new tradition with its first annual “Campout,” a sort of Woodstock for the bourbon and rye set. This year, online rental booking site Airbnb gets into the act with a truly one-of-a-kind lodging auction. No matter who wins, the real winner is hunger-battling charity Share Our Strength, which gets 100% […]

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Forbes: Lexus’ Music And Poetry Television Show ‘Verses & Flow’ Returns Tonight

Tonight, season five of TV One’s Lexus -sponsored program Verses and Flow kicks off, and the artists involved this time are some of the best around. Estelle, Jazmine Sullivan, and Jussie Smollett of Empire fame have all signed on, as have over two dozen of the best poets and spoken word artists in the country—something that isn’t seen everyday on TV. […]

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Walton Isaacson selected as Supplier of the Year For Fifth Time in Six Years

For an unprecedented fifth time in six years, Walton Isaacson (WI), an independently held, minority owned, full-service advertising and marketing agency, has been named Supplier of the Year by the Southern California Minority Business Development Council. The Supplier of The Year (SOTY) program was introduced by the National Minority Supplier Development Council in 1981 as a valid method to measure […]

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Luxury Daily: Kenzo paints cinematic “teenage wasteland” for fall campaign

French fashion label Kenzo is looking back on 1990s teen culture for its fall/winter 2015 campaign that centers on a commissioned short film from director Gregg Araki. “Here Now” visits a “teenage wasteland” in southern California filled with angst, romance and rebellion, using Kenzo’s collection as costumes that help to differentiate the different characters. Kenzo wanted this campaign to go beyond […]

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