
Why safety is key in the emerging metaverse
Brands are eager to explore the metaverse, but in virtual worlds of infinite possibilities, they must navigate safety threats around every corner.
Brands are eager to explore the metaverse, but in virtual worlds of infinite possibilities, they must navigate safety threats around every corner.
Aaron was interviewed by Muse the online trade magazine owned by parent company, Clio Awards. While an editorially independent publication, they share Clio’s DNA and mission to celebrate work that is thought provoking and game changing across the industries they cover. HERE Aaron participated in an interview with other LGBTQ+ leaders and activists to share […]
Ad Age reviews social media of a few major brands (including McDonalds!) and their most viral moments and trends of 2021. Check out the creative ways brands connected with their consumers HERE.
Aaron has been appointed to The National Advertising Review Board, the appellate body for advertising industry self-regulation. Made up of 85 professionals from three different categories (National Advertisers, Ad Agencies & Academics), NARB members are chosen based on their stature and experience in their respective fields. Nominated by the 4A’s, the term for membership is two […]
On December 14th, Ad Age covered the news of our American Airlines win. It made quite the splash in the industry with multiple outlets and blogs picking up the story accumulating over 5 million impressions to date. Read more about the new partnership HERE.
A recent study by Deloitte for Facebook on barriers to representation in advertising begins with statements about the influence advertising has on a variety of positive societal outcomes including “how we see ourselves and others.” By paragraph two, it describes the industry push to diversify as a “trend” and an “awakening.”