In the news

01.15.20

Media Post Connects with Albert Thompson WI Managing Director of Digital

Albert Thompson, managing director of digital at Walton Isaacson, will take part in a panel discussion on the Media+Data+Privacy Equation at our Forecast2020 conference Jan. 29 in New York. We caught up with him earlier this week.   Read full story

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12.02.19

BABSON COLLEGE’S ENTREPRENEURS OF ALL KINDS – LATEST UPDATES SHARING MARKETING LESSONS

Sharing Marketing Lessons Scott DiGiammarino ’84 and Aaron Walton ’83 participated in a small and medium-sized enterprises marketing panel earlier this month at the Sorenson Center for the Arts. Walton is the co-founder and CEO of marketing and advertising firm Walton Isaacson, Aaron Walton and has been honored with awards and recognitions from the American Association of Advertising Agencies, Business Equality […]

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11.18.19

SEE INSIDE WI’S ACTIVATION FOR MCDONALD’S TOUCHPOINT-RICH MAGIC CITY CLASSIC SPONSORSHIP

Authentic sponsorship programs demonstrate a certain level of commitment. And for McDonald’s, the decade-long title sponsor of the 78-year-old Magic City Classic college football matchup in Birmingham, AL, that commitment extends beyond free food and into students’ lives as well as the local community. The McDonald’s Magic City Classic presented by Coca-Cola, which features a […]

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